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Japan is a country with a rich history of distinct aesthetics. If we’re talking sights that have been considered representative of the country for centuries, we have to start with Mt. Fuji and cherry blossoms. Meanwhile, in more modern eras, the cute characters of Sanrio have also become a globally recognized shorthand for “JAPAN!”
So what better place for those symbols of Japan to meet than on a canvas that’s itself a style that originated in Japan: the sukajan.
The sukajan gets its name from the town of Yokosuka, Kanagawa Prefecture, where the look was established following World War II as the fashion senses of American sailors at the city’s naval base blended with those of local Japanese youths. The resulting garment, also sometimes called a “souvenir jacket” in English, features smooth, shimmering fabric with contrasting colors for the chest/back and sleeves, along with embroidery evocative of Japan. Often this comes in the form of flying dragons, leaping carp, or raging wind gods, but Tokyo-based fashion company Nevermind’s muses are instead Sanrio stars Hello Kitty, My Melody, and Kuromi.
It’s not all modern pop, though, as the designs of the all-rayon also incorporate traditional motifs, starting with the Kitty-chan jacket with a storm of sakura petals blowing through the night sky with Mt. Fuji in the background and a crescent moon above, and Kitty herself donning a kimono on the jacket’s back.
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